melanie touchstone


Marketing has entered a new, data-enabled frontier and there has never been a better time for companies to break the mold with innovative and inclusive strategies.

I'm Melanie, and I'm here to help.

nice to meet you

hi, i'm melanie

As a marketing strategist, I have over a decade of experience helping brands navigate the growing digital landscape.

Over the course of my career, I have worked to promote Atlanta and industry ecosystems on a global scale. I’ve also advocated for a region that is vibrant, diverse, creative and welcoming to all. In doing so, I’ve managed a “house of brands” that has enabled me to build and execute strategies across a variety of industries. From tech startups to Super Bowl LIII, the diversity of my brand experience has enabled a robust skill set and cross-industry insight.

I’ve built award-winning websites, hosted podcasts before they were cool and led digital marketing efforts for a coalition that received the Anti-Defamation League’s Torch of Liberty Award. More importantly, I’ve had the privilege of using my position to lead and support others in their pursuit of excellence.

When I’m not crusading to change the world, I’m trying to see every corner of it. From Asia to Australia to Africa, I’m always planning my next adventure. I currently live in Atlanta with my amazing husband  and our eccentric dog, Pippi.


It all starts with a good strategy

Success starts with a great strategy. From outlining key objectives to developing a tactical plan and timeline, together we can achieve excellence. 

A strong pipeline of compelling content is key to a successful social media presence. From follower acquisition to paid media advertising, we’ll work together to reach your key audiences and achieve measurable outcomes.

From an optimized UX to great SEM, we can build a strong online presence for your brand.

Email marketing is a crowded space in a time that many consumers are working to cut through the noise. By identifying the key needs, wants and behaviors of your audience and combining it with strong design, we can drive open rates, conversions and subscriber growth. 

marketing tips and tricks

content you might find useful

Micro-Moment Marketing: I-want-to-know moment

Why B2B Brands Need Social Media

Context Marketing

What Your Customers Are Trying to Tell You


Metro Atlanta Chamber

Metro Atlanta Chamber

Morris, Manning & Martin

Atlanta Super Bowl LIII Host Committee

Atlanta Super Bowl LIII Host Committee Digital Taskforce

Georgia Prospers

Georgia Prospers



Backed by ATL

Capitol Photography

Beetle Moment Marketing